FOURPURE KEY ART & DIGITAL CAMPAIGN
I was tasked with creating the Key visual for Jameson’s collaboration with Fourpure brewery. Taking inspiration from the bottle I created an illustrated KV that spoke to both the whiskey and craft beer market.
I then lead the creative across a full digital launch campaign, including Amazon and Drink Supermarket takeovers.
CLIENT: JAMESON - PERNOD RICARD
ROLE: ART DIRECTION & ILLUSTRATION
